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2007/01/26
 
Top Six "Don'ts" to Avoid Getting Banned by Google - RankQuest SEO Articles
Top Six "Don'ts" to Avoid Getting Banned by Google - RankQuest SEO Articles
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2007/01/25
 
» How to rename or move files without loosing your search engine ranking: the 301 redirect
» How to rename or move files without loosing your search engine ranking: the 301 redirect

Microsoft IIS servers
What if your site is hosted on a Microsoft IIS server instead?
If you have access to the server, do this: In internet services manager, right click on the file or folder you wish to redirect. Select the radio titled “a redirection to a URL”. Enter the redirection page, check “The exact url entered above” and the “A permanent redirection for this resource”. Click “Apply”.
If you do not have access to the server, ask your host to point you into the right direction.
In conclusion, the best and the most transparent way (to both human and robotic users) to rename and move files on your web site, while preserving your search engine ranks is the 301 redirect.
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Popularity of each search engine and directory also makes big difference in traffic received from them. For example, today (January 2003) Google and Yahoo are top search properties.

List of major Search Engines and Directories in alphabetical order:

  • AltaVista; AllTheWeb (yah)
  • Fast (All the Web=Yahoo)
  • AOL (America Online)
  • Ask Jeeves
  • DMOZ (Open Directory Project)
  • Excite (AskJeeves)
  • Google
  • Gigablast
  • Overture (Yahoo;GoTo;PPC Search Engine)
  • HotBot
  • iWon
  • LookSmart (PPC)
  • Lycos
  • MSN
  • Netscape
  • Teoma
  • WiseNut
  • Yahoo
  • Zeal

Also, depending upon your target audience, it might be recommended that your web site be also submitted in some regional (country or state specific) search engines and directories. However, you can still be sure that above list of major search engines directories covers 98% of search traffic.

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